Course Outline

Module 1: The Organizing Field

Finding your niche
Attributes of a Professional Organizer
Demographics and Market Analysis
Module 2: Home Organizing

Decluttering
Storage
Paper
Moving and Downsizing
Module 3: Business and Office Organizing

Module 4: Virtual Organizing

Module 5: Add-on services

Household Management
Personal Shopping
Cleaning Services
Staging
Event Planning
Module 6: Starting Your Business

Business Plan
Name and Logo
Funding
Registering
Pricing Your Services
Benefit Selling vs Emotional Selling

Module 7: Running Your Business

Module 8: The Basics of Organizing

Module 9: Working With Clients

Psychology of Organizing
Conflicts
Reluctant Clients
Cancellation and Postponement Policies
Managing Family Dynamics
The Letter of Agreement
Module 10: Advertising and Marketing

Social Media
Print Advertising
Event
Web Site
Module 11: The Professional You

Balancing Business and Family
Module 12: Your Support Team

Professional organizations
Storage Solutions
Final Exam and Certificate